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Event Details
“Brand New You” – Create an Effective Brand Image that Boosts Your Career
APWT (Asian Professional Women in Technology) presents a practical workshop by marketing and branding expert Karen Kang, Principal of Karen Kang Consulting.
Learn
how to brand from inside out, starting with an analysis of your current
brand versus your desired brand. Think strategically about your
personal brand development plan, and develop actions that can jumpstart
your personal brand today. Understand the concept of portable branding
in an era of social networking and media.
This
workshop will include personal branding templates and exercises in an
interactive setting, including small breakout sessions. Take charge of
your professional destiny by attending this unique personal branding
workshop!
Date/Time: Saturday, July 11, 2009, 12:30 PM : 4:00 PM
Location: Alzheimer's Association
1060 La Avenida (across from Microsoft campus)
Mountain View, CA 94043
Agenda:
12:30 - 1:00 PM: Registration and networking [Light refreshment]
1:00 - 4:00 PM: Brand New You Workshop
Fee: Early Bird: $15 (only a few Early Bird tickets are available).
$25 online registration. $5 discount if register before July 4.
$30 at the door if seats are available.
Seats are limited. First come first serve.
This event is for women only. Sorry, no guys. [Boys got enough of their own clubs. :-]
In kind sponsor: Alzheimer's Association of Northern Cal, www.alz.org/norcal
The APWT Team,
Seema, Grace, Tina, Lilian and Shirley
================================================================
About the Speaker: Karen Kang
Karen Kang is the CEO and Principal of Karen Kang Consulting, which provides positioning and brand strategies for high tech and consumer clients.
A
20+ year veteran in marketing and communications, Karen has helped more
than 100 companies, from start-ups to Fortune 500 companies, develop
successful corporate and product positioning and brand strategies. Her
clients included AT&T, Ariba, HP, National Semiconductor and Sun.
For six years, she was a partner and principal with Regis McKenna Inc.,
a high-technology marketing consulting firm. She has trained and
advised more than 2,500 professionals on positioning and branding
through national conferences, the Haas School of Business at UC Berkeley, The Wharton School of University of Pennsylvania, PricewaterhouseCoopers, SD Forum and Forum for Women Entrepreneurs.
She
was featured speaker on personal branding at the National Retail
Federation, Asian Business League, SDForum and the Sun Legal Diversity
Council.
Attendee List
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Where
Alzheimer's Association of Northern Cal
1060 La Avenida
Mountain View,
CA 94043
Other Maps:
